Microsoft is continually looking forward to persuading the regulatory agencies by forging further 10-year collaborations with businesses as the discussions over the Microsoft-Activision merger continue.
In the past, Microsoft and Nvidia reached 10-year agreements to deliver Xbox and Activision Blizzard games on Geforce Now and Nintendo systems, respectively. Also, they made a 10-year agreement with Boosteroid and Ubitus, two suppliers of cloud gaming.
Microsoft has once again signed a 10-year commitment, this time with UK mobile network operator and internet service provider EE, suggesting that the company does not have any immediate plans to discontinue making 10-year commitments.
Following the acquisition, Phil Spencer recently revealed on Twitter that Microsoft has committed a 10-year commitment to cloud gaming to give EE users access to PC games created by Xbox and Activision Blizzard.
As EE and Xbox have been partners for some time and users can already add Xbox games to their mobile plans for a subsidized price through EE Smart Perks, EE is eager to expand into the gaming sector.
Speaking of the Microsoft-Activision merger, there are also significant disagreements between Microsoft and Sony regarding it; however, it appears that Microsoft has recently found solace in the news that Japan has approved the deal, joining other countries like Saudi Arabia, Brazil, Serbia, and Chile.
The CMA recently updated its initial conclusions and came to the conclusion that Activision Blizzard’s acquisition by Microsoft won’t harm console competition. Microsoft will also be pleased to hear this.
The CMA’s reservations about the merger surrounding the cloud gaming sector will be addressed by Microsoft thanks to this agreement. These transactions are probably motivating for the future of competition for other regulators as well.
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